Elevator Pitch Video

Below is my Elevator Pitch video explaining my Social Media for Social Change Campaign.

Article on Social Media Taking Over Sports Journalism

I know that I use social media a lot for sports journalism purposes (and in general). I found this article about social media taking over sports journalism and I thought it was very important. In this day and age, a sports journalist is falling behind if they are not on and an active user of social media.

This relates perfectly with my Social Media for Social Change Campaign because my campaign is the importance of social media use for sports journalists.Times have changed and in order to be successful, sports journalists need to use social media for many different things, as the article states. There is posting of game updates, posting articles about the games and feature articles on athletes and teams, and posting other news and notes about the sport/team that a person is covering.

The article also talks about how sports journalists also have to cover events surrounding the actual sporting event going on. The example the article gives is at the Olympics and having to cover LGBT rights. I said this recently as part of my SM4SC Campaign that even though a person is a sports journalist, they have to cover real-life events that come up. In terms of social media, if news breaks, the sports journalists can post to social media right away before posting a blog with updates and an article on the entire situation.

In the article, Lou Ferrera, who is the managing editor of the Associated Press, says that "learning to cover news should be a major focus of sports media training." I fully agree. I would be a better journalist if I could cover news events and not just sports.

Article on the impact of social media on sports journalism the world of sports

I found and read an article on how social media is used in sports journalism. The main focus of the article was on Twitter. It talks about how social media sometimes divides sports journalists because some journalists love social media and use it often and others do not like/use it often or at all.

Yes, keeping a strong presence takes work, but it is vitally important, especially in this day and age. If you don't, you will fall behind the competition who are using social media. SM, especially Twitter, allow for promotion and allow for sports journalists to get information to people and allow them to get their stories out fast.

The article also mentions fan social media use and says that 80% of fans use social media while watching sports on TV and 60% use it while at games. They Tweet their own thoughts and also get information and thoughts from reporters.

Social media has also hurt sports journalism because athletes/coaches/teams can break the news themselves by posting something on Twitter, Instagram or Facebook, rather than telling a reporter/journalist.

This is related to my SM4SC Campaign because it talks about how important of a tool Twitter is and my SM4SC is about how social media has changed sports journalism. On a related note, I use the TweetDeck site for Twitter which allows me to manage multiple accounts easily. It also allows for easy viewing of notifications, mentions, direct messages, lists, and many other columns. It makes it easy to find and use information on Twitter.